If you’re looking to increase your sales of interactive whiteboards and boost your smartboard business, you have landed on the right page. By adding more value to your smartboard/ interactive whiteboard, you can attract new customers and even convert those who weren’t originally interested in buying one. In this article, we’ll show you strategies that will help you sell smart boards and boost your smartboard business.
Challenges faced by smartboard dealers
There’s no doubt that the smartboard market is heating up, with sales figures rising significantly over the past few years. However, this hasn’t been easy for all the players in the space – particularly those who are new to the game.
Here are some of the biggest challenges faced by smartboard dealers:
High Competition: There’s a lot of competition between established brands and newcomers alike. No matter how good your product or service may be, there’s always someone out there ready to take you down.
Lack Of Differentiating Factor: In terms of offering unique features or X factors, most smartboard dealers don’t have anything that sets them apart from their competitors. This means many businesses today are looking for new and innovative ways to stay ahead of the curve, but some of the smartboard dealers simply don’t offer anything unique or special enough to differentiate them from their competitors.
No Branding: In addition, many brands aren’t yet well-represented in this market, which leaves smartboard dealers with less growth. And it’s hard to build a strong brand identity and generate significant sales volumes (at least not immediately).
Lack Of Online Presence: The lack of brand presence can work against you – customers tend to be more willing to try out new products if they know about and trust the brand behind them. Without this initial level of recognition, it will be difficult for your business to gain traction.
7 Strategies To Boost Your Smartboard Business
To stand out from your competition and sell more smart boards, you can take a few actions to aid in boosting sales of your smart board.
1. Be unique
Every smartboard seller is selling smartboard, what makes yours unique? When it comes to profitability, there’s one thing that every business should do – be unique.
Various coaching institutes and schools require smart boards but they also require digital content from class nursery to class 12th which they buy from third parties. You can integrate your own digital content and charge a premium from schools and institutes to increase your profit.
Digital content will add uniqueness to your brand. By providing engaging and informative content, you can keep your customers coming back for more. By combining text and images with interactive features, you can engage your customers. Not only will this help you sell more smart boards, but it will also create a sense of familiarity and trustworthiness for your brand.
2. Develop an X Factor That Will Give You A Competitive Edge
One way that smartboard dealers can overcome their profitability challenges is by developing an X Factor – something that sets them apart from their competitors and makes them stand out. Integrating digital content with your smartboard can help you to stand out from the competition and sell more boards.
With your own digital content, you can position your brand not just as a hardware provider but also as a “Smart Class” provider. Adding a digital content will give you and your dealers better margins to operate against your competitors.
3. Add Value For Your Audience
To increase sales and sell more whiteboards, it’s important to understand what your target audience wants from you. Are they looking for e-learning apps? Digital content? Customizable content? Or do they want better service from you?
Once you have a clear understanding of what type of content people want, it will be easier to offer content that meets their needs and increases their buying potential.
One way to find out what your target audience wants is by conducting market research. This can involve talking to teachers or other professionals in the field, or simply using online surveys.
Once you know what people are interested in, you can offer products and services that cater specifically to those interests!
4. Increase your customer’s lifetime value with smart content
As a business owner, you know that retention is key to success. But how do you increase the lifetime value of your clients? One way to do this is by offering smart content that addresses their needs and interests. This will keep them coming back for more.
By providing valuable content in a way that’s easy to access and understand, you can help your customers build long-term relationships with you – ones that are always beneficial! This will help your clients see the value in learning from you, and it will also encourage them to keep using your board long-term.
With smart class content renewal, you will get steady passive income.
5. Boost your brand with e-learning content
However, to maximize sales and keep customers happy, it’s important to provide high-quality e-learning content and not just any other regular content. This kind of value addition will turn potential customers into loyal advocates.
Not only will this help you increase sales overall, but it will also make learning more fun for customers of your buyers- which is likely what would make people stick around.
6. Run ads to boost your smartboard business
Creating online ads that target people who are likely to be interested in smart boards. Institutes or organizations which are interested to buy a smartboard will search for “smartboard dealers near me” or “smartboard for classroom”, “smartboard for business”, you can target these keywords and run ads to get relevant leads and boost your smartboard business.
7. Other ways to sell more smart boards
There are several other ways that businesses can sell more smart boards, beyond just writing content.
Here are a few more ways you can apply to grow your smartboard business:
1. Distributing flyers or posters at local events or businesses where people might be looking for educational materials related to technology or education in general.
2. Offering free shipping on orders over 10000 or some amount. This is a great way to increase your Average Customer Value (ACV) and make buyers feel appreciated.
3. Give customers the ability to redeem rewards points for smart boards when they make purchases. This will help you attract new customers who want to use their points and also reward your loyal ones with something extra special.
4. Run contests or give away free smart boards as part of holiday campaigns. This will generate excitement around your product and encourage people to buy it in advance.
5. Using segmented data collected from past subscriber behaviors, you’ll be able not only to target them with relevant offers
6. Send alerts about new blog posts/articles to your target audience as soon as they’re published to engage them.
How can SmartSchool help you close more deals and grow your smartboard business?
SmartSchool will provide you with your own customized smart class content along with an interactive learning app and powerful teaching app whitelabeled under your own brand which will be optimized for your set of devices. Smart Interactive Panels and Interactive whiteboard manufacturers can do an OEM agreement with us and get profitable.
grow your smartboard business with your own smart class content
About SmartSchool
SmartSchool Education Pvt. Ltd. is an education company with more than 10 years of experience in the edtech sector. SmartSchool is engaged in the development of “Digital Content and Delivery Technology,” which can boost student interest and enhance learning outcomes.
When you work collaboratively with SmartSchools, you won’t need to worry about acquiring more leads or increasing your sales.
To learn more about how you can get started, call 8927089270 to contact SmartSchool today!
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